Jun 10, 2023  
2015-2016 South University Academic Catalog version II 
2015-2016 South University Academic Catalog version II [ARCHIVED CATALOG]

Associate of Applied Arts in Graphic Design (AAA)

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Graphic Design (AAA)

Offered at The Art Institute of Dallas

Program Description

The associate degree program in Graphic Design is a six-quarter, 90-credit program, emphasizing hands-on learning and technical skills. Students in the Graphic Design degree program utilize industry-related technology and software to complete projects. Course topics include typography, illustration, interface design and web development. With a Graphic Design degree, graduates can pursue entry-level jobs such as graphic designer and production artist.

Students develop an understanding of color, composition, design and technology. As they progress through the program, students are trained in technical problem solving and learn to offer solutions that are effective in the business world and applicable on various mediums.

Emphasis is placed on technical competency and creative problem solving as it relates to technology, design, and development. Skills and techniques of advanced technologies are often taught by industry professionals. Tools include scanners, digital cameras, mobile devices and various hardware and software.

Program Student Learning Outcomes

Upon successful completion of the program, graduates should be able to:

  • Design - Demonstrate versatile, aesthetic solutions of layout and design. This includes proper understanding and usage of; space, line, color, shape, texture, form and value. Typographic and photographic hierarchy structures will also be considered
  • Conceptual - Demonstrate conceptual thinking through work that reflects historical and contemporary trends by answering design problems with creative visuals and writings
  • Visual Communication - Express a clear message to specific demographics using various mediums
  • Professional Presentation - Articulate their chosen design direction and solution by communicating their mastery knowledge of graphic design, problem solving, ethics and industry standards in a visual presentation

Requirements for Graduation

Credit Hours: 90
Number of Weeks: 66 (6 quarters)
Contact Hours: 1,232

Associate of Applied Arts in Graphic Design: 90 Credits

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